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MS Erskine is explaining to her colleagues how easy it is to install add-ons, including adding a Thesaurus. What should she explain to her colleagues?
What is the best description and use for Google Scholar in a classroom?
Mr. Lim is creating a website for the science department. He wants to embed a video that his students created on the homepage. What are the steps involved in doing this? Drag and drop the steps in the correct order by moving the rows up and down.
Mr. Manuel wants to use Google Earth to enhance his geography lessons. Which activities could he use with his students to understand the earth’s geographical form?
You classroom has the latest technology to allow students access to facts and figures within a few clicks. Why should your students be encouraged to become independent learners and seek out answers to questions? Select 2 correct answers

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Contextual Marketing Certification Answers

Your colleague Jana imported contacts collected from a recent trade show and is planning to send the contacts an email. In adding contextual marketing to the email, Smart Content Insights show that 98% of the email recipients have an offline source. What does this mean?

September 1, 2019May 5, 2023 Jane Hanson 0 Comments

It means that since the contacts came from a trade show, the referral source is unknown. It means that since

Contextual Marketing Certification Answers

Your colleague Jana wants to add contextual marketing to your organization’s homepage. She wants to target your company’s top buyer persona “Copywriter Charles.” What would you suggest for Jana to do next in planning a contextual marketing strategy?

September 1, 2019May 5, 2023 Jane Hanson 0 Comments

Map out the CTA conversion path for all CTAs on the homepage. Determine her method for segmenting the homepage visitors.

Contextual Marketing Certification Answers

True or false? Personalization tokens work for first-time visitors for known things like their country location.

September 1, 2019May 5, 2023 Jane Hanson 0 Comments

True False The correct answer is: False CLICK HERE TO DOWNLOAD FULL EXAM ANSWERS SHEET (PDF FORMAT) To see all

Contextual Marketing Certification Answers

True or false? Most contextual marketing strategies are well-suited for refining the default content to align with a particular user segment’s needs.

September 1, 2019May 5, 2023 Jane Hanson 0 Comments

True False The correct answer is: True CLICK HERE TO DOWNLOAD FULL EXAM ANSWERS SHEET (PDF FORMAT) To see all

Contextual Marketing Certification Answers

Default content should be optimized for which group above all?

September 1, 2019May 5, 2023 Jane Hanson 0 Comments

The segment that you are targeting. The highest-valued persona. Search engines. First time visitors. The correct answer is: First time

Contextual Marketing Certification Answers

True or false? Smart Content Insights can help you decide on the targeted segment on a smart form.

September 1, 2019May 5, 2023 Jane Hanson 0 Comments

True False The correct answer is: True CLICK HERE TO DOWNLOAD FULL EXAM ANSWERS SHEET (PDF FORMAT) To see all

Contextual Marketing Certification Answers

In order to begin with contextual marketing, you should determine the opportunities. Where should you start?

September 1, 2019May 5, 2023 Jane Hanson 0 Comments

Low traffic website pages, since there’s more to gain because of the low traffic. High traffic landing pages, since you’re

Contextual Marketing Certification Answers

True or false? You should always start creating a contextual marketing strategy by targeting your buyer personas.

September 1, 2019May 5, 2023 Jane Hanson 0 Comments

True False The correct answer is: False CLICK HERE TO DOWNLOAD FULL EXAM ANSWERS SHEET (PDF FORMAT) To see all

Contextual Marketing Certification Answers

True or false? “Other campaigns” is a segmentation option used to manually segment contacts.

September 1, 2019May 5, 2023 Jane Hanson 0 Comments

True False The correct answer is: False CLICK HERE TO DOWNLOAD FULL EXAM ANSWERS SHEET (PDF FORMAT) To see all

Contextual Marketing Certification Answers

An automated email that you send has a high click-through rate, but the landing page that it promotes has a low conversion rate. Which element would benefit most from contextual marketing?

September 1, 2019May 5, 2023 Jane Hanson 0 Comments

A personalized subject line in the email. A smart CTA in the email to show different wording to visitors. A

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