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Updated Partner Demo Course Certification Questions & Answers:
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What Marketing Hub edition includes brand domains?
- HubSpot’s free marketing tools
- Marketing Hub Starter
- Marketing Hub Professional
- Marketing Hub Enterprise
- True – Lead rotation is a Marketing Hub Professional feature
- False – Lead rotation is not available with HubSpot
- True – Lead rotation is available with all Marketing Hub editions
- False – Lead rotation is only available with Sales Professional/Enterprise editions
What is one of the main value propositions for the Marketing Hub lists tool?
- Creation of call lists for the sales team
- Powerful segmentation of your contacts
- Addition of new contacts to the database at scale
The HubSpot software applies SEO tips to which of the following tools? (choose all that apply)
- Blogs
- Landing Pages
- Website Pages
- Ads
- Emails
- All of the above
- True
- False
How many subdomains are included with Marketing Hub Professional?
- 3 Subdomains (Landing Pages, Blogs, Emails)
- 4 Subdomains (Landing Pages, Website Pages, Blogs, Emails)
- Unlimited Subdomains
What criteria can be used to personalize smart content? (choose all that apply)
- Country
- Device Type
- Referral Source
- Preferred Language
- Contact List Membership
- Contact Lifecycle stage
- All of the above
When should you gather your prospect’s GPCT (goals, plans, challenges and timelines)?
- During the first 20 minutes of the demo meeting
- During the exploration/discovery call prior to the demo meeting
- Throughout the demo meeting
Fill in the blank: An effective approach for a product demo is_____
- tell-show-tell
- trial and error
- stop & go
- rpt
Why should you qualify the “Why” several times?
- To drill down to the root of your prospect’s challenges.
- To flesh out the meeting.
- To slow down the deal.
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What factors can list segmentation be based on?
- Demographic data
- Behavioral data
- Data from integrated systems like Surveymonkey
- All of the above
- True
- False
Which of the following features are included in Marketing Hub Professional? (choose all that apply)
- Workflows
- Smart Content
- Content Partitioning
- A/B Testing
- Predictive Lead Scoring
- True – You must purchase the ads add-on to connect your ads accounts to HubSpot.
- False – You can connect your ads accounts to HubSpot’s free tools.
- True – The migration team will migrate up to 500 blogs posts for you.
- False – You can import your blog posts yourself using the WordPress blog import tool.
- True – The migration team will migrate or redesign your blog posts for you.
- False – It is not possible to import your WordPress blog
Which Sales Hub edition is required to define your own deal stages in a sales pipeline?
- HubSpot’s free sales tools
- Sales Hub Starter
- Sales Hub Enterprise
- Sales Hub Professional
- How many portals your prospect might need
- How many sales seats your prospect might need
- What level of Sales Hub they might need (Free, Starter, Pro, Ent)
- When they are hoping to get started
- Whether they have the authority to buy
- CTAs
- Workflows and Automation
- Blog posts
- Forms
At which edition of Sales Hub do customers first get access to multiple sales pipelines?
- Free
- Starter
- Professional
- Enterprise
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- Snippets
- Teams and Permissions
- Documents
- Sequences
Playbooks can be used for which of the following? (choose all that apply)
- speed up the ramp of new hires
- extract the knowledge and processes of your most experiences reps
- put in place a streamlined process for all reps to follow
- ensure reps input the data that is required for the sales, service org to perform effectively.
- All of the above
Playbooks can be used on which of the following record types? (choose all that apply)
- Contact records
- Company records
- Deal records
- Ticket records
- All of the above
What are the 4 different packages within Sales Hub (Choose the right order, from low to high)?
- Free / Enterprise / Professional / Sales Hub
- Free / Starter / Professional / Reports
- Free / Starter / Professional / Enterprise
Where can you find an in-depth features overview for what’s available at each level of Sales hub?
- Hubspot home page
- The HubSpot pricing page or the product catalog
- Why go HubSpot page
The product catalog page shows which of the following: (choose all that apply)
- Which features are per account/per user
- What’s available at each level
- The limitations for features
- All of the above
- Contacts / Companies / Tickets
- Playbooks
- Products / Quotes
- All of the above
Where can I filter deals to view deals that are owned by a user?
- Deal pipeline
- Deal forecast
- Products
- The deal record
- Deal settings – automation
- Deal pipeline
- Workflows
Which of these sales tools are NOT included with the HubSpot and Gmail integration?
- Snippets
- Meetings
- Workflows
- Sequences
- Templates
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Can multiple sales reps be added to the default contact owner property in HubSpot?
- Yes
- No
True or False? With HubSpot’s free tools you will get access to the tickets tool.
- True – Tickets are available with HubSpot’s free tools.
- False – Tickets are only available with Service Hub Professional.
- True – You can create multiple ticket pipelines with HubSpot’s free tools.
- False – Tickets are only available with Sales Hub Professional.
With HubSpot’s free tools, do you get access to 5 email templates per user or per portal?
- per user
- per portal
In which edition of Service Hub can you get calculated fields?
- Free
- Starter
- Professional
- Enterprise
- Group, perform, claim, test
- Game, plan, cost, timing
- Goals, plans, challenges, and timeline
- Global, peripheral, change, tracks
Which of the following metrics is not measured in the knowledge base analytics?
- Average time on article
- Number of views
- Number of clicks
- Helpful rating
- at the end of the demonstration
- the beginning of the demonstration
- at any time of the demonstration
- at no point of the demonstration
True or false? Contacts can be created directly from a live chat (chatflow) in HubSpot.
- True
- False
What does SLA stand for (in the context of Service Hub)?
- Standard Legal Agreement
- Service Level Agreement
- Software License Agreement
What are some elements that can be defined within a support team’s service level agreement?
- Metrics like number of tickets closed
- Average response time for tickets
- Time to first response
- Areas of service
- Availability of service
- All of the above
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True or False? In Service Hub, you have the option to create additional custom ticket properties.
- False – Custom properties are only available in Sales Hub.
- True – Custom ticket properties are available with HubSpot’s free tools.
- False – HubSpot does not allow the creation of custom ticket properties.
- True – You can create custom ticket properties though this requires Service Hub Starter.
- when a contact becomes a customer
- when a customer re-signs a contract
- when you close a ticket associated with a customer
- whenever you like
Fill in the blank: Playbooks are part of the Service Hub ____ edition.
- HubSpot’s free tools
- Service Hub Starter
- Service Hub Pro
- Service Hub Enterprise
What types of automation are available for Service Hub Professional? (choose all that apply.)
- Pipeline Automation
- Deal Automation
- Ticket Automation
- Contact Automation
- Quote Automation
- HubSpot’s free tools
- Service Hub Starter
- Service Hub Professional
- Service Hub Enterprise
- False – you will need to get the reporting add-on to do this.
- True – Marketing Hub Professional allows you to build reports using two data sets in the same report.
- True – Marketing Hub Professional will allow you to build reports using more than two data sets in the same report.
- False, you will need Marketing Hub Enterprise.
Which of the following is not a benefit of snippets for sales teams?
- Increase productivity
- Simplify communications
- Ensure reps can’t personalize emails
How many users are included, by default, in the Service Hub Professional edition?
- 1 user
- 5 users
- 10 users
- Starter
- Professional
- Enterprise
- All of the above
What are the channels that I can connect with conversations inbox?
- SMS and email
- Email and chat
- Chat and SMS
- SMS and WeChat
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- Developing a buyer persona
- Setting up ticket properties
- Connecting a shared inbox
- Setting up live chat
- Writing blog articles to attract leads
- Creating a knowledge base
- Defining KPIs and set up an SLA
On the contact record what information can be seen on the timeline?
- What company the contact is associated with.
- What products the contact has bought.
- Which of your website pages the contact has visited.
- All of the above.
- Keep the page simple.
- Include a clear call to action (e.g. a form) on the page.
- Remove all distractions.
- Include social sharing options.
- Include your navigation bar to make it easy for visitors to return to your page.
- Include a short description of the offer.
- Technical Implementation
- Knowledge Base Creation
- Process Design
- KPI Definition
- Marketing and Sales Alignment
- Customer Satisfaction
- All of the above
From where in HubSpot can sales reps create tasks? (choose all that apply)
- Tasks Dashboard
- Lists
- Contact, company, deal, ticket record
- HubSpot Mobile App
- It confirms that the demo will cover valuable content for the prospect.
- It can be used to reinforce HubSpot as the best solution to meet a prospect’s challenges and goals at the conclusion of a demo.
- It tells the salesperson what budget the prospect has so they can sell more licenses.
- It quantifies goals your prospect must hit in order to be successful, aligning growth with HubSpot to the financial success of your prospect.
What are some of the primary values of the reports dashboards? (choose all that apply)
- HubSpot will build all of the reports you need.
- You do not need to refresh or update the data.
- You can add up to 20 reports per dashboard.
- There are dozens of out of the box reports available in the report library.
- You can build your own custom reports from scratch.