In Microsoft Advertising, which customer actions are considered conversions? (Select 3)
Completing a transaction Performing a search query on Bing Purchasing a product or service Filling out a registration form Viewing
Read moreAuthor: Justina Kristine
Which ad extension report allows you to track how your business attracts customers across PCs, tablets and mobile devices? Choose all that apply.
Ad extension by keyword Ad extension by ad Ad extension details Call forwarding detail All of the above The correct
Read moreWith Hotel Ads, how can you upload your bids, bid multipliers, and hotel group associations in bulk? (Select 3)
In the Microsoft Hotel Center UI With Google Import In the Hotels API Using CSV upload In the Microsoft Graph
Read moreWhat keyword-specific metrics might you use to tailor your bid strategy based on the price of your products or services?
Clicks Impressions Position Click-through rate All of the above The correct answer is: All of the above CLICK HERE TO
Read moreWhat is the best question to ask yourself when considering how to create a positive landing page experience?
Is it relevant? Is it transparent? Is there ease of navigation? Can users find what they are searching for? All
Read moreA tracking tag (UET tag) is designed to help advertisers target their audience for which purpose? Choose all that apply.
Target audiences using remarketing in paid search Exclude audiences based on website behavior Increase ad spend Validate a tag The
Read moreWhat are two ways you can advantage of audience targeting? (Select 2)
Set up your In-Market audiences Associate your custom audiences Manage your Shopping campaigns Create a UET tag The correct answer
Read moreHow do bid adjustments (modifiers) affect the display of your ad?
They trigger the display of your ad when terms in your keyword appear in any order in the search query.
Read moreAudience remarketing is a good way to select the appropriate customers to see your ad. True or false?
True False The correct answer is: True CLICK HERE TO DOWNLOAD FULL EXAM ANSWERS SHEET (PDF FORMAT) Sources: Bing Ads
Read morePrice Extensions are a pay-per-click extension that display your products or services. True or false?
True False The correct answer is: True CLICK HERE TO DOWNLOAD FULL EXAM ANSWERS SHEET (PDF FORMAT) Sources: Bing Ads
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