Which Of The Following Best Describes A Buyer Persona?

  • A list of demographic information that correlates with an interest in buying your product
  • An individual prospect that your company has identified as a good fit for your offering who will likely be receptive to outreach from your teams
  • A description of your ideal buyer that sounds like it’s talking about an individual person but is based on aggregated information about your target market
  • A sentiment analysis of a prospect that tells you how cooperative they’ll be during the sales conversation

The correct answer is:

  • A description of your ideal buyer that sounds like it’s talking about an individual person but is based on aggregated information about your target market

Click Here to Download Full Exam Answers Sheet

Sources: HubSpot Inbound Course

To see all the questions and correct answers of the HubSpot Inbound Certification Exam, Click HereHubSpot Inbound Certification Answers.

Jori Munroe

Jori is a lecturer on WNS Academy. She is dedicated to educating and inspiring people about reporting, conversion, and advertising and teaches sales and CRM courses at WNS. She is best known for her works on the HubSpot Inbound Marketing, Sales Software and the Sales Enablement Certification.

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