Which Bidding Option Is Best Suited For An Advertiser Focused On Direct Response Marketing Goals?

  • Cost–per–interaction (CPI)
  • Cost–per–click
  • Viewable cost–per–thousand impressions (vCPM)
  • Effective cost–per–thousand impressions (eCPM)

The correct answer is:

  • Cost–per–click

CLICK HERE TO DOWNLOAD FULL EXAM ANSWERS SHEET (PDF FORMAT)

Sources: Google Ads Display Certification Course

To see all the questions and correct answers of the Google Ads Display Certification Exam, Click Here – Google Ads Display Certification Answers.

Justina Kristine

Justina Kristine is a lecturer on WNS Academy. I am an expert in Google Adwords, Google Analytics and Google ads certified from Google Ads Academy. I am a digital marketing expert with a strong blend of creative & analytic skills, helping/educating businesses, individuals to grow online through proven methods.

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