What bidding strategy should Tracy, a pizzeria owner, use to get more people to call her business
- Cost-per-click (CPC)
- Cost-per-view (CPV)
- Cost-per-thousand viewable impressions (vCPM)
- Cost-per-acquisition (CPA)
The correct answer is:
- Cost-per-acquisition (CPA)
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Sources: Google Ads Fundamentals Course
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