Showrooming Refers To:
- The phenomenon where various brands within similar categories compete for brand placement on a mobile device
- The phenomenon which turns brick and mortar stores into showroom apps for mobile users
- The phenomenon which turns brick and mortar stores into showrooms for products which are then purchased online or via mobile
- The phenomenon where brands sell specialty or limited quantity goods through mobile
The correct answer is:
- The phenomenon which turns brick and mortar stores into showrooms for products which are then purchased online or via mobile
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Sources: Google Ads Mobile Certification Course
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