Scenario: You Work For A Company Called PetSpot That Sells Animal Supplies. The Best Audience To Target On Social Media At The Decision Stage Of The Buyer’s Journey Would Be People Who:
- have expressed an interest in dogs
- meet the demographic profile of your buyer persona
- have liked your posts on social media
- have added items to their cart, but did not complete their purchase
The correct answer is:
- have added items to their cart, but did not complete their purchase
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Sources: HubSpot Digital Advertising Certification Course
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