Marketing Automation Is A Key Piece Of Lead Nurturing Because It’s How You Deliver Information. How Is Marketing Automation Defined?
- The software that exists with the goal of automating your marketing actions.
- Automation tools to help automate sales-specific actions.
- The thought process behind delivering information in lead nurturing.
- The software that is used for your entire inbound strategy.
The correct answer is:
- The software that exists with the goal of automating your marketing actions.
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Sources: HubSpot Inbound Marketing Course
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