Author: Jane Hanson

Educating and reminding the client that your team will be removing the vast majority of the content from their website.

Sync up work time blocks with both the client and with the development partner. Collect the yearly game plan from

Remove as much content as possible without damaging the client’s search rankings. Create a client-specific approach for a quick, high-quality website build that keeps

Speed – Building the launch pad quickly so you can avoid the risk of over-designing and start collecting real-user data to make more informed

Periodically send the client exercises to practice to help them take over the updates. Create a client skills development plan

“Sure, I understand. These meetings are important and are an investment in the relationship. We can cut out the user

Combine the strategist and sales rep roles and have one person own the relationship from end-to-end. Have the strategist sit in

Build trusting relationships with the new client stakeholders. Develop a robust roadmap based on the recommendations and ideas of the

the process, deliverables, hours results, the GDD process, the actual deliverables value, deliverables, the process Strategy, continuous improvement, the launch

True – The strategist should replace the sales reps in the last few conversations and be responsible for pitching the