A marketing manager wants to use a Google Search Ads campaign to capture the consideration of customers who are searching online for camping equipment. What’s a key benefit of a well-managed Google Search Ads campaign?
- Search Ads can appear within organic search results.
- Search Ads can include videos of relevant products.
- Search Ads can appear on relevant searches by potential customers.
- Search Ads can automatically send follow-up information to potential customers.
The correct answer is:
- Search Ads can appear on relevant searches by potential customers.
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Sources: Google Ads Search Certification Course
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