Theo is looking to improve his Google Search Ads campaign. On his Google Ads Recommendations page, he notices that his Google Search campaign has an optimization score of 75%. What does this mean?
- The campaign is performing better than 75% of all search campaigns.
- The campaign score has 75% headroom to improve.
- The campaign is performing 25% under budget.
- The campaign score has 25% headroom to improve.
The correct answer is:
- The campaign score has 25% headroom to improve.
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Sources: Google Ads Search Certification Course
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