Which Statement Best Describes When User Research Is Used During Growth-Driven Design?

  • User research is used throughout the entire GDD methodology, but it’s especially common during the strategy stage and the plan step of the continuous improvement stage.
  • User research is primarily done when first kicking off a new GDD engagement to better understand your audience.
  • User research is primarily done during the launch pad stage when you’re testing various prototypes with actual customers.
  • User research is primarily done after running an experiment that doesn’t perform like you predicted.

The correct answer is:

  • User research is used throughout the entire GDD methodology, but it’s especially common during the strategy stage and the plan step of the continuous improvement stage.

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Sources: HubSpot Growth-Driven Design Course

To see all the questions and correct answers of the HubSpot Growth-Driven Design Certification Exam, Click HereHubSpot Growth-Driven Design Certification Answers.

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