Which Statement Best Describes When User Research Is Used During Growth-Driven Design?

  • User research is used throughout the entire GDD methodology, but it’s especially common during the strategy stage and the plan step of the continuous improvement stage.
  • User research is primarily done when first kicking off a new GDD engagement to better understand your audience.
  • User research is primarily done during the launch pad stage when you’re testing various prototypes with actual customers.
  • User research is primarily done after running an experiment that doesn’t perform like you predicted.

The correct answer is:

  • User research is used throughout the entire GDD methodology, but it’s especially common during the strategy stage and the plan step of the continuous improvement stage.

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Sources: HubSpot Growth-Driven Design Course

To see all the questions and correct answers of the HubSpot Growth-Driven Design Certification Exam, Click HereHubSpot Growth-Driven Design Certification Answers.

Jori Munroe

Jori is a lecturer on WNS Academy. She is dedicated to educating and inspiring people about reporting, conversion, and advertising and teaches sales and CRM courses at WNS. She is best known for her works on the HubSpot Inbound Marketing, Sales Software and the Sales Enablement Certification.

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