Video Campaign Up And Running, Check! Now How’s It Doing? Holly Has Just A Few Minutes To Pull Some Data Together On How Her Audience Is Responding To The Ads. In Particular, She Wants To Know How Well Her Ads Are Resonating — Whether Viewers Are Interacting With The Ads They See. What Metric Should She Investigate In Google Ads Reporting?
- Clickthrough rate (CTR)
- View rate
- Viewthrough rate
- Cost-per-view (CPV)
The correct answer is:
- Clickthrough rate (CTR)
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Sources: Google Ads Video Certification Course
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