Peter Has Finished Subdividing The Product Groups In One Of His Shopping Campaign’s Ad Groups. What Bid Should Peter Not Use For The Remaining “Everything Else In All Products” Product Group?
- A bid of zero
- Continue subdividing until there are no products in this group
- A bid lower than the subdivisions
- A bid that’s the average of the subdivisions
The correct answer is:
- A bid of zero
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Sources: Google Shopping Ads Certification Course
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