If you’re running a Google Video campaign with a consideration goal and you want to measure the amount of people who watched your video, what measurement solution should you use?
- You should use core performance metrics.
- You should use forecasting reach of your YouTube campaign alongside print ads.
- You should use viewability with Active View.
- You should use Brand Lift.
The correct answer is:
- You should use core performance metrics.
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Sources: Google Ads Video Certification Course
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