How Can You Make Sure The Content You Share Is Relevant To Your Prospects?

  • Make a list of the problems you help your customers solve and map your content to those problems –– then share relevant content.
  • Have physical copies of your company’s content on your desk so you can flip through them during phone calls and find what you’re looking for.
  • Share as much content as possible with each prospect to increase the likelihood of giving them the content they need.
  • Reduce the amount of content you use and focus on sharing only the content that is relevant in the decision stage of the buyer’s journey.

The correct answer is:

  • Make a list of the problems you help your customers solve and map your content to those problems –– then share relevant content.

CLICK HERE TO DOWNLOAD FULL EXAM ANSWERS SHEET (PDF FORMAT)

Sources: HubSpot Inbound Sales Course

To see all the questions and correct answers of the HubSpot Inbound Sales Certification Exam, Click HereHubSpot Inbound Sales Certification Answers.

Jori Munroe

Jori is a lecturer on WNS Academy. She is dedicated to educating and inspiring people about reporting, conversion, and advertising and teaches sales and CRM courses at WNS. She is best known for her works on the HubSpot Inbound Marketing, Sales Software and the Sales Enablement Certification.

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