How Can You Make Sure The Content You Share Is Relevant To Your Prospects?

  • Make a list of the problems you help your customers solve and map your content to those problems –– then share relevant content.
  • Have physical copies of your company’s content on your desk so you can flip through them during phone calls and find what you’re looking for.
  • Share as much content as possible with each prospect to increase the likelihood of giving them the content they need.
  • Reduce the amount of content you use and focus on sharing only the content that is relevant in the decision stage of the buyer’s journey.

The correct answer is:

  • Make a list of the problems you help your customers solve and map your content to those problems –– then share relevant content.

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Sources: HubSpot Inbound Sales Course

To see all the questions and correct answers of the HubSpot Inbound Sales Certification Exam, Click HereHubSpot Inbound Sales Certification Answers.

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