Google Ads was constructed around three core principles focused on helping your business reach its online potential. The first of these core principles is relevance. Google Ads connects your business with the right people at the right time. Upon which other two principles was Google Ads built?

  • Profit and privacy
  • Credits and context
  • Control and results
  • Options and tracking

The correct answer is:

  • Control and results

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Sources: Google Ads Display Certification Course

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