For An Ad Entering An Auction On The Display Network, The Google Ads System Will Calculate The Effective Cost–Per–Thousand Impressions (ECPM) When There Are:

August 14, 2019 Justina Kristine 0 Comments

any cost–per–click (CPC) or cost–per–acquisition (CPA) ads entering the auction
only cost–per–click (CPC) ads entering the auction
only viewable cost–per–thousand impressions (vCPM) ads entering the auction
both cost–per–click (CPC) and cost–per–acquisition (CPA) ads entering the auction

The correct answer is:

any cost–per–click (CPC) or cost–per–acquisition (CPA) ads entering the auction

Sources: Google Ads Display Certification Course

To see all the questions and correct answers of the Google Ads Display Certification Exam, Click Here – Google Ads Display Certification Answers.

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