Enhanced conversions for web can benefit a marketing strategist in what way?

  • By using third-party data to improve the accuracy of your conversion measurement
  • By using hashed, first-party data to unlock more powerful bidding
  • By using Google Analytics to unlock more powerful bidding
  • By using third-party data to unlock more powerful bidding

The correct answer is:

  • By using Google Analytics to unlock more powerful bidding

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Sources: Google Ads Measurement Certification Assessment Course

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