Your ad can show to a potential customers when your targeted language matches:
the customer’s Google interface language setting the customer’s operating system language the language of websites a user visits most often
Read moreAuthor: Justina Kristine
Data for your client shows that more estimated total conversions are coming from mobile devices versus computers and tablets. How can you use this data to optimize your client’s bidding strategy?
Use target search page location to help get your client’s ads to the top of mobile search page results Set
Read moreYou would advise a client that’s launching a new product line to advertise on the Display Network because she can:
reach people who are interested in similar products reach people who are searching for her products use text ads that
Read moreYour client wants to increase the number of people visiting his website. When analyzing the data for his Search campaign, which metric do you most want to improve?
Clickthrough rate (CTR) Conversion rate Impressions Clicks The correct answer is: Clickthrough rate (CTR) CLICK HERE TO DOWNLOAD FULL EXAM
Read moreWhen creating text ads to advertise a client’s small chain of Italian restaurants, what should you include in the ad text to make it compelling to potential customers?
Information about Italian food in the description Include call–to–actions, such as “Find the nearest location” An exclamation point in the display URL
Read moreWhen someone clicks your ad, the actual amount you’re charged will be:
The minimum needed to hold your ad position, under the maximum cost–per–click (max. CPC) limit The minimum needed to hold
Read moreAdam, a flower shop owner, wants to drive phone calls to his store. Which Google Ads tool should he use to track how many calls result from ad clicks on a mobile phone?
Conversion tracking Search terms report Impressions Reach and frequency The correct answer is: Conversion tracking CLICK HERE TO DOWNLOAD FULL
Read moreWhat’s one of the main benefits of using ad extensions?
Extensions are automated so you don’t have to create your ads Extensions increase your reach by showing your ad on
Read moreNadia manages a local gym and is running an ad to drive more free trial memberships. What could she include in her ad text?
A call-to-action like “Sign up for a free trial” A prominent headline like “TRIAL MEMBERSHIPS AVAILABLE” A call-to-action like “Visit our gym now” A
Read moreYou can use audience targeting to show your ads to:
specific groups of people, based on their location specific websites, based on specific interests groups of websites, based on specific
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