Your customer Nina is returning to your website. Which messaging option would be the most helpful to Nina?
“Welcome back! Check out our latest blog post.” “Hi Nina! Ready for a demo with our team?” “Need some help,
Read moreAuthor: Jane Hanson
You begin to optimize your website content for search engines and visitors alike. Which stage of the buyer’s journey should this content be for?
The Awareness Stage The Consideration Stage The Decision Stage All stages because all types of buyers visit your website. The
Read moreHow can contextual marketing help to make your website more accessible for your users?
It can’t – contextual marketing should be limited to your targeted emails and not placed on your website. It will
Read moreYour colleague Shane wants to add contextual marketing to all of your company’s landing pages by the end of this month. You respond by telling Shane that this isn’t a recommended approach because:
It’s easy to get overwhelmed and best to start small in your efforts. Some content offers are for first-time visitors
Read moreTrue or false? Dynamic content consists of entirely randomized content.
True False The correct answer is: False CLICK HERE TO DOWNLOAD FULL EXAM ANSWERS SHEET (PDF FORMAT) To see all
Read moreTrue or false? Your client’s sales reps should use HubSpot Sales to track when a message has been opened or clicked as a way to understand when a prospect signals their interest.
True False The correct answer is: True To see all the questions and correct answers of the HubSpot Agency Partner
Read moreAll of the following are tactics to help your client engage with their prospects, EXCEPT:
Convert website traffic into leads Track contacts who are in-market for their services Tailor and template email outreach messages Make
Read moreYou’re teaching a client how to handle content management and creation. How should the sales team be involved during this process?
Not at all. When it comes to content, you should only focus on working with your client’s marketing team to
Read moreTrue or false? One of the biggest challenges of successful sales enablement is creating enough content. Most companies don’t have enough content for the sales team to be able to send prospects in the buying process.
True False The correct answer is: False To see all the questions and correct answers of the HubSpot Agency Partner
Read moreYou want to help your client automate their sales rep email follow up. Which tool would be most helpful?
The Sequences tool because this will allow sales reps to schedule a series of targeted emails to send over time.
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