You’re creating a storyboard for a video ad and you’re optimizing for view completions. Which of the following is a way to hook and sustain attention?
- Use engaging pacing and tight framing.
- Set up scenes to be zoomed out so viewers can see all story elements.
- Build suspense with a slow pace to start.
- Keep visuals low-contrast to avoid overwhelming viewers.
The correct answer is:
- Use engaging pacing and tight framing.
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Sources: Google Ads Video Certification Course
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