You’re planning to run a video action campaign and want to start with lower-funnel audiences and then expand. Which of the following combinations aligns to that approach?
- Start with your data segments, then expand to Customer Match.
- Start with your data segments, then expand to Affinity Audiences.
- Start with Customer Match, then expand to your data segments.
- Start with Customer Match, then expand to Affinity Audiences.
The correct answer is:
- Start with Customer Match, then expand to Affinity Audiences.
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Sources: Google Ads Video Certification Course
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