Why should your call-to-action contain action-oriented language?

  • Because Jorie said so.
  • A call-to-action should inspire your visitors to take an action.
  • You don’t want a visitor to have to think too hard about what they can expect when clicking a button.
  • B and C

The correct answer is:

  • B and C

 

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Sources: HubSpot Marketing Software

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HubSpot Marketing Software Certification Exam Answers 

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