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Google Ads Apps Assessment

Why should Google follow the viewability standards set by the US Media Rating Council (MRC)?

December 23, 2020 Jane Hanson 0 Comments

So advertisers know if their audience targeting is successful.
So advertisers know if frequency capping is working.
So advertisers know if users are double-clicking on their ads.
So advertisers know if their ads have truly been seen by users.

The correct answer is:

So advertisers know if their ads have truly been seen by users.

CLICK HERE TO DOWNLOAD FULL EXAM ANSWERS SHEET (PDF FORMAT)

Sources: Google Ads Apps Assessment Certification Course

To see all the questions and correct answers of the Google Ads Apps Assessment Certification Exam, Click Here – Google Ads Apps Assessment Certification Answers

← Felix is measuring view-through conversions (VTCs) with another network, and he’s been advised to measure VTCs with Google too. Why should Felix measure VTCs with Google, in addition to the network he uses?
What are two reasons advertisers should consider engagement when marketing apps? Select All Correct Responses →

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Which brand safety measures are in place by default when setting up a Google App campaign?

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