Why do search ad extensions matter?

  • The cost-per-click on ad extensions is lower than on a search ad headline
  • They guarantee higher engagement for advertisers
  • They increase ad quality and drive lower conversion costs
  • They increase engagement and influence ad quality

The correct answer is:

  • They increase engagement and influence ad quality

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Sources: Google Ads Display Certification Course

To see all the questions and correct answers of the Google Ads Display Certification Exam, Click HereGoogle Ads Display Certification Answers.

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