Who At Your Company Will Buyer Personas Most Benefit?

  • The marketing department, because buyer personas are primarily a marketing tool.
  • The sales team, because buyer personas are primarily meant for qualifying leads.
  • All customer-facing teams, because a good buyer persona can provide value to marketing, sales, and services.
  • Executive leadership, because a good buyer persona will rally the company around the leadership’s vision of the ideal customer.

The correct answer is:

  • All customer-facing teams, because a good buyer persona can provide value to marketing, sales, and services.

Click Here to Download Full Exam Answers Sheet

Sources: HubSpot Inbound Course

To see all the questions and correct answers of the HubSpot Inbound Certification Exam, Click HereHubSpot Inbound Certification Answers.

Jori Munroe

Jori is a lecturer on WNS Academy. She is dedicated to educating and inspiring people about reporting, conversion, and advertising and teaches sales and CRM courses at WNS. She is best known for her works on the HubSpot Inbound Marketing, Sales Software and the Sales Enablement Certification.

Leave a Reply

Your email address will not be published. Required fields are marked *