Where In Your Presentation Should You Present Case Studies On Other Companies You’ve Worked With?
- At the beginning of the presentation, to build credibility.
- At the end of the presentation, to encourage commitment.
- Throughout the presentation, to add continuity.
- Not at all, unless the prospect has specifically asked for them or if they are especially relevant to the prospect’s situation.
The correct answer is:
- Not at all, unless the prospect has specifically asked for them or if they are especially relevant to the prospect’s situation.
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Sources: HubSpot Inbound Sales Course
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