When Google Analytics and Google ads are linked, how can Google Ads utilize conversion events from Google Analytics?
- Google Ads can use these conversions to see industry benchmarking data
- Google Ads can use these conversions to generate new keyword ideas
- Google Ads can use these conversions to adjust and optimize your ad copy
- Google Ads can use these conversions to optimize your bids for ad placements
The correct answer is:
- Google Ads can use these conversions to optimize your bids for ad placements
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Sources: Google Analytics Certification Assessment Course
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