When drafting an email, why would you enable a web version of your email?
- Enabling a web version of your email gives recipients the option to open the email in a web browser if their email client doesn’t render it correctly.
- Enabling a web version of your email helps you create SEO with your email copy.
- Some email clients require a web version to render marketing emails.
- You should not enable a web version of your email. This is not a best practice.
The correct answer is:
- Enabling a web version of your email gives recipients the option to open the email in a web browser if their email client doesn’t render it correctly.
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Sources: HubSpot Marketing Software
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HubSpot Marketing Software Certification Exam Answers