What is the definition of contact management?

A strategy that focuses on using only a marketing software to easily store and source a contact’s information, including their name, contact history, email information, and more
A strategy that focuses on using a software program to easily store and source a contact’s information, including their name, contact history, email information, and more
A strategy that focuses on using a software program to easily store and source company information specific to making a deal in HubSpot CRM
A strategy that focuses on dividing marketing and sales to separate contact information and store it separately in a software platform.

The correct answer is:

A strategy that focuses on using a software program to easily store and source a contact’s information, including their name, contact history, email information, and more

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HubSpot Marketing Software Certification Exam Answers