What Can You Do By Creating A Separate Campaign That’s Targeted Only To The Display Network?
- Set specific maximum cost–per–click (CPC) bids for automatic placements
- Exclude irrelevant placements and categories
- Set a separate placement bid at the ad group level
- Allocate budget and control spend more effectively across campaigns
The correct answer is:
- Allocate budget and control spend more effectively across campaigns
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Sources: Google Ads Display Certification Course
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