This Call-To-Action Isn’t Performing As Well As It Should. What Is The First Thing To Assess About The Call-To-Action?
- The offer and its relevance to the page content
- The placement of the call-to-action on the page
- How the design does or does not grab attention
- Whether or not the call-to-action has an action verb
The correct answer is:
- The offer and its relevance to the page content
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Sources: HubSpot Inbound Course
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