One of these attribution models relies on machine learning algorithms to assign credit for a conversion across various touchpoints. Which is it?
- Time decay
- First click
- Data-driven
- Last click
The correct answer is:
- Data-driven
CLICK HERE TO DOWNLOAD FULL EXAM ANSWERS SHEET (PDF FORMAT)
Sources: Google Analytics Certification Assessment Course
To see all the questions and correct answers of the Google Analytics Certification Assessment Exam, Click Here – Google Analytics Certification Assessment Answers.