How Much Budget Should You Set When Launching Your Universal App Campaigns?

  • 50 times that of your target cost per installation
  • 25 times that of your target per cost installation
  • The most you’re willing to lose to gather stats until you’re profitable

The correct answer is:

  • 50 times that of your target cost per installation

Sources: SEMrush PPC Fundamentals Certification Course

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SEMrush PPC Fundamentals Certification Exam
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