Frank runs a scuba-diving business that offers lessons and sells scuba-diving equipment. Frank wants to engage with users who are researching scuba-diving lessons. Which marketing objective should Frank choose when creating his Display campaign?

  • Build awareness
  • Influence consideration
  • Drive action
  • Increase sales

The correct answer is:

  • Influence consideration

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Sources: Google Ads Display Certification Course

To see all the questions and correct answers of the Google Ads Display Certification Exam, Click HereGoogle Ads Display Certification Answers.

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