Fill In The Blank: It Is Important To Take Into Consideration The Decision Making Funnel When Conducting Keyword Research So That You Focus On More Actionable Words That Will Help You Deliver A __________CTR With Google And ________ Better.

  • Maximum, show up
  • Higher, convert
  • Lower, sell

The correct answer is:

  • Higher, convert

Sources: SEMrush PPC Fundamentals Certification Course

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