How Should You Evaluate Tools For Your Growth-Driven Design Tool Stack?
Start with the goals you’re trying to reach. Then look at the functionality required to achieve those goals. Lastly, pick
Read moreGrowth-Driven Design Certification Answers
Why Is It Important To Have An Integrated Tool Stack That Pulls All User Data Into One Centralized Place?
With an integrated system, your team can use the centralized data to trigger new actions to drive results faster. Integrating
Read moreWhy Is It Important To Wait Until The End Of The Strategy Stage To Complete The Website-Specific Strategy Items?
It’s important to have a deep understanding of your users before developing the website- specific strategy items. The website-specific strategy items are
Read moreFill In The Blank: ________ Are The Core Elements Of The Business And Website. They Act Like The Beams Of A House, The Underlying Support Upon Which All Other Activities Should Be Built.
The “fundamental assumptions” The executive team’s goals Profit and loss statements Marketing vision The correct answer is: The “fundamental assumptions”
Read moreWhich Statement Best Describes What A Buyer Persona Is?
A semi-fictional representation of your ideal customer. A report that combines the items that an average buyer purchases in a year. A
Read moreImagine Your Team Is Reviewing The Required Work To Complete The Strategy Stage. Upon Reviewing, Your Boss Asks, “What Is The Jobs To Be Done Step?” Which Of The Following Responses Would Be The Best?
“Jobs to Be Done is a framework that helps us understand the progress our customers are trying to make, which
Read moreWhich Of The Following Factors Is NOT Important To Determine During The Website Goals Step?
The number of high-impact pages required to build on the new website. The target goals for each key performance indicator (KPI). The
Read moreFill In The Blank: When Using Growth-Driven Design, You Can Experience ______, _______, And ______ Compared To Traditional Web Design.
quicker time-to-value, happier team members, better results innovative designs, deeper research, an overall bigger website manageable timelines, more creativity, smaller budget requirements
Read moreImagine Your CEO Says, “Why Do We Need To Use Growth-Driven Design On Our Website? Don’t We Just Need It To Look Better Than Our Competitors?” Which Of The Following Is The Best Response To Your CEO?
“We need to shift our thinking to view the website as an asset we invest in to drive company growth.
Read moreDuring The Continuous Improvement Stage, What Are The Steps Used In The Cycle?
Research, ideate, create, experiment. Audit, create, review. Plan, develop, experiment, document. Plan, build, learn, transfer. None of the above are
Read more