What do Insights Finder and Find My Audience help you do?
They help you understand who your most valuable customers are on YouTube and how to reach them. They help you
Read moreGoogle Ads Video Certification Answers
Creators choose YouTube for which of the following four reasons?
For infrastructure, community, freedom, and income For infrastructure, reach, freedom, and income Infrastructure, community, creativity, and income For infrastructure, reach,
Read moreYou’re running a Google Video campaign with an awareness goal. You want to understand the extent to which your campaign shifts user perception or behavior. In addition to fundamental video metrics like “Video played to,” what measurement solution would you use?
You’d use Viewability with Active View. You’d use Brand Lift. You’d use Reach Planner. You’d use Unique Reach and Frequency.
Read moreAfter using Google’s Video solutions to achieve your awareness, consideration, or action goals, which of the following is a benefit you might see?
You might see that Google’s Video solutions simplify the campaign creation process by automatically aligning to marketing objectives. You might
Read moreWhat two conversion types should you capture in your reporting in order to measure the full value of your action campaigns?
Cross-platform and view-based Mono-platform and last click Cross-platform and last click Mono-platform and view-based The correct answer is: Cross-platform and
Read moreWhen planning a Google Video campaign with a consideration goal, what should your bidding solution optimize toward?
Impressions Actions Clicks Views The correct answer is: Views CLICK HERE TO DOWNLOAD FULL EXAM ANSWERS SHEET (PDF FORMAT) Sources:
Read moreIf you were optimizing a campaign to drive conversions faster, what would you do?
You’d set up the campaign to engage with audience segments that have searched for your brand before. You’d set up
Read moreHow should you approach your audience strategy when setting up a video action campaign to convert intent into action?
Focus on those less likely to convert to drive conversion volume by starting with broader audience types before expanding to
Read moreWhat are the three primary benefits of Reach Planner?
It provides trustworthy unique reach forecasts, media mix options, and automation recommendations. It provides trustworthy popular reach forecasts, media mix
Read moreIf your goal is to increase scale and improve CPA performance and efficiency, what marketing objective should you choose?
Action Consideration Hybrid Awareness The correct answer is: Action CLICK HERE TO DOWNLOAD FULL EXAM ANSWERS SHEET (PDF FORMAT) Sources:
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