Google Ads Video Certification Answers

It creates as many impressions as possible in line with the target cost-per-acquisition. It optimizes bids to put the campaign’s

Reach Planner Viewability with Active View Core performance metrics Brand Lift The correct answer is: Brand Lift CLICK HERE TO

You should use Reach Planner. You should use Viewability with Active View. You should use Unique Reach and Frequency. You

Production companies are acting as gatekeepers, since they control the biggest distribution channels. People are watching YouTube on connected TV

You should start with cost-per-view bidding to establish CPV performance, then switch to Maximize Conversions to capture more conversions at

Remove supers so they don’t compete with the audio. Add closed captions since most viewers will watch with sound off.

You’d repeat what you’re offering. You’d communicate multiple messages. You’d repeat your call-to-action. You’d communicate the offer at the end.

Custom Audiences Life Events In-Market Audiences Affinity Audiences The correct answer is: In-Market Audiences CLICK HERE TO DOWNLOAD FULL EXAM

You should compare your CPA to that of brand Search performance and allow one to three days to achieve desired

Include a generic call-to-action (CTA). Keep audio to a minimum so viewers focus on the call-to-action (CTA). Provide multiple options