What’s a best practice for using ad extensions?
Use at least three extensions per campaign or ad group. Use extensions only at the ad group level. Use no
Read moreGoogle Ads Search Certification Answers
Match each Search Audience solution with the benefit that it can bring to your campaigns
Drive consideration among people who are actively researching the products or services you offer. (2) Reach people based on the
Read moreWhich two pieces of user data can you upload when creating a Customer Match strategy? (Choose two.)
Email address Age Mailing address Employment status The correct answer is: Email address Mailing address CLICK HERE TO DOWNLOAD FULL
Read moreWhy is optimizing your ad rotation when setting up your ads recommended?
You’ll be able to serve multiple ads per query. Users will be able to see more of your ads. Users
Read moreA growth marketing manager is developing the advertising strategy for a company’s product launch in an increasingly competitive market. How can a Google Search campaign help with the company’s product launch?
The company’s website will load faster with the addition of Google Search ads. Users will be able to see the
Read moreA travel marketer wants to serve their ads only to potential customers who are specifically looking for all-inclusive vacation options in Paris. The marketer decide to use an exact-match keyword of “all-inclusive vacation Paris.” Which search terms might match with this ad?
“All-inclusive family vacation” “All-inclusive vacation” “Best all-inclusive vacation” “All-inclusive Paris holiday” The correct answer is: “All-inclusive Paris holiday” CLICK HERE
Read moreA performance marketer wants to drive as much purchase value as possible within a specific return on ad spend. Which type of automated bidding strategy should the marketer use?
Maximize clicks Target return on ad spend (tROAS) Target cost-per-acquisition (tCPA) Target impression share The correct answer is: Target return
Read moreWhat’s a benefit of using the sitelink extension?
Users can go directly to the website’s homepage. Users can more easily call your business. Users can download the app
Read moreAn Account Strategist regularly reviews their company’s optimization score in order to make sure that their Google Search campaign is as effective as possible. How is this optimization score calculated?
By comparing the company’s current sales to the company’s historic sales data By comparing the company’s website to the websites
Read moreWhich recommendation is a best practice for effectively using Performance Planner?
Set bids and budgets by using last click conversions. Use Performance Planner on an annual basis to forecast the impact
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