Author: Justina Kristine

Forecast data Manual bid changes Test conversions Historical conversion data The correct answer is: Historical conversion data CLICK HERE TO

set shorter conversion windows to capture users who convert after researching on multiple devices edit the campaign’s ad text to

Ad delivery Bid capping Ad automation Bid allocation The correct answer is: Ad delivery CLICK HERE TO DOWNLOAD FULL EXAM

has fewer than 5 conversions in the last 15 days is using Google Analytics has fewer than 15 conversions in

Note the sale end date in the text Use the “Countdown” function Insert the Google Ads clock icon in each

Try a different automated bid strategy Set the campaign budget to a 30-day cycle Specify the bid amount for each

Raise the target cost-per-acquisition (CPA) bid Use accelerated delivery to show the ads throughout the day to make sure that

Use bid simulators to see CPC estimates Bid across multiple ad groups to determine the average Try various CPC amounts

estimate revenue based on online sales, factor out gross margins, and subtract Google Ads costs estimate revenue based on the

generate more clicks than manual bidding would generate get as many conversions as possible within a flexible budget range get