Author: Jane Hanson

Infinite Taxonomy Audiences Affinity Audiences Life Events Custom Audiences The correct answer is: Infinite Taxonomy Audiences CLICK HERE TO DOWNLOAD

Non-skippable in-stream ads and in-feed video ads Skippable in-stream ads and bumper ads Non-skippable in-stream ads and skippable in-stream ads

You should use Unique Reach and Frequency. You should use Viewability with Active View. You should use Brand Lift. You

Product and brand consideration Brand awareness and reach Online sales Lead generation The correct answer is: Product and brand consideration

Because it’ll remove users from your data segments who aren’t likely to convert. Because it’ll remove audience solutions you’ve applied

Build suspense with a slow pace to start. Set up scenes to be zoomed out so viewers can see all

Freedom, reach, infrastructure, income Freedom, community, infrastructure, income Creativity, community, infrastructure, income Creativity, reach, infrastructure, income The correct answer is:

Continue running campaigns with existing creative and slowly introduce new variations. Use research-backed creative guidelines and iterate with experimentation. Run

Platform Brand Media Creative The correct answer is: Creative CLICK HERE TO DOWNLOAD FULL EXAM ANSWERS SHEET (PDF FORMAT) Sources:

Affinity Audiences Life Events Demographics and Detailed Demographics Custom Audiences The correct answer is: Demographics and Detailed Demographics CLICK HERE