Smart Shopping campaigns simplify campaign management by automating which of the following? Select All Correct Responses
Ad creation Targeting Bidding All of the above The correct answer is: All of the above CLICK HERE TO DOWNLOAD
Read moreAuthor: Jane Hanson
Showcase Shopping ads allow a retailer to engage people early in the purchase journey, when they’re discovering what to buy and where to buy it. Where do Showcase Shopping ads generally appear?
Any shopping queries Broader queries Local intent queries Long-tail or specific queries The correct answer is: Broader queries CLICK HERE
Read moreWhich of the following is something retailers shouldn’t do in a shifting retail landscape?
Accelerate by making data the foundation of everything they do Connect with customers anywhere and everywhere they are in a
Read moreWhat can Local Catalog Ads do? Select All Correct Responses
Reach mobile shoppers Drive store visits Promote store deals All of the above The correct answer is: All of the
Read moreLocal Inventory Ads allow retailers to promote their in-store inventory and drive shoppers to their brick-and-mortar stores.
True False The correct answer is: True CLICK HERE TO DOWNLOAD FULL EXAM ANSWERS SHEET (PDF FORMAT) Sources: Google Ads
Read moreYour Google Search Ads optimization score is calculated by an algorithm that looks across key aspects of your accounts. This score is used to help give you recommendations on how to optimize your Search Ads campaigns. What are two of the data sources that are used to calculate optimization recommendations? (Choose two.)
Account settings Company sales figures User generated scenarios Account executives Industry data The correct answer is: Account settings Industry data
Read moreWhich two ad extension types can also be served as automated ad extensions? (Choose two.)
Location extension Promotion extension Sitelink extension Callout extension The correct answer is: Sitelink extension Callout extension CLICK HERE TO DOWNLOAD
Read moreWhich statement is true?
Call extensions send people to a landing page with a phone number Call-only ads only let people call the business
Read moreYou are working to improve the quality score of a Google Search ad by increasing your eCTR. Your goal is to have more users click on the ad and ultimately visit your website. What might increase the number of clicks your ad receives?
Adding more specifics to the ad. Tweaking the speed of your website. Decreasing the bid for the ad. Cloning the
Read moreYou’ve seen great results from your Google Search campaigns when using Remarketing Lists for Search Ads. How might you amplify those results?
Removing Similar Audiences from Remarketing campaigns Use Similar Audiences to re-connect with past visitors to your site Increase the size
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