A tracking tag (UET tag) is designed to help advertisers target their audience for which purpose? Choose all that apply.
- Target audiences using remarketing in paid search
- Exclude audiences based on website behavior
- Increase ad spend
- Validate a tag
The correct answer is:
- Target audiences using remarketing in paid search
- Exclude audiences based on website behavior
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Sources: Bing Ads Accreditation study course
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