A marketing director of a large team is looking to reach an audience at scale through Display campaigns. How might Display campaign reporting help with this objective?

  • It provides “recommended insights,” which are focused on topic targeting.
  • In addition to standard Google Ads reporting, it provides reports that facilitate broad, strategic ad management.
  • Its reporting functionality includes exclusive placement reports designed for high-level advertising strategies.
  • Its summary report provides executive summaries of total cost and bidding.

The correct answer is:

  • In addition to standard Google Ads reporting, it provides reports that facilitate broad, strategic ad management.

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Sources: Google Ads Display Certification Course

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