A Brand Manager Wants To Create A Marketing Objective That Aligns With The Purchase Stage Of The Customer Journey. Which Metric Should The Brand Manager Use?

  • Return on ad spend
  • Customer referrals
  • Brand awareness
  • Brand association

The correct answer is:

  • Return on ad spend

CLICK HERE TO DOWNLOAD FULL EXAM ANSWERS SHEET (PDF FORMAT)

Sources: Google Ads Measurement Certification Assessment Course

To see all the questions and correct answers of the Google Ads Measurement Certification Assessment Exam, Click HereGoogle Ads Measurement Certification Assessment Answers

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