Robert’s about to start creating an HTML5 asset for his Google App campaign. According to HTML5 asset best practices, what should be included before the HTML5 ad plays?

December 23, 2020 Jane Hanson 0 Comments

A simplistic graphic of the app’s title, to help spark curiosity in potential users.
A list of bullet points highlighting the app’s key features.
An introduction screen, with clear instructions on how to engage with the ad.
A brief video clip showing a series of screenshots of what to expect from the app.

The correct answer is:

An introduction screen, with clear instructions on how to engage with the ad.

Sources: Google Ads Apps Assessment Certification Course

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