Jason owns a productivity app and wants to expand outside of the US into Latin America. He hires a professional translation service and believes he’s ready to go as soon as the service is done. Which three steps should he consider before launching? (Choose three.) Select All Correct Responses

December 23, 2020 Jane Hanson 0 Comments

Launch the app in Latin America, before translations are complete to test the market.
Launch ﬁrst in Latin American markets with more than ﬁve million residents.
Research speciﬁc market culture and productivity tool usage in Latin America.
Customize the app’s UX and expand payment methods relevant to Latin America.
Research device usage and connectivity within Latin America.

The correct answer is:

Research speciﬁc market culture and productivity tool usage in Latin America.
Customize the app’s UX and expand payment methods relevant to Latin America.
Research device usage and connectivity within Latin America.

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